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AIA was founded in 1966 by David Hannah, who desired to capitalize on society's great love of sports and utilize the platform given to athletes to reach the world for Jesus Christ. Included in the ministry efforts of AIA are ministry to college and professional athletes and coaches.

International competing teams partner with in-country staff and other missions organizations to resource ministry around the world. AIA's media tools and materials expose millions of sports fans to the Gospel each year.

Athletes in Action is a ministry of Campus Crusade for Christ.